18th June, 2012
KUCHING: Following its success in penetrating markets in Europe and the Middle East, national motorcycle manufacturer Motosikal dan Enjin Nasional Sdn Bhd (Modenas) plans to expand its market further to several Asian countries.
Its chief executive officer Abdul Halim Ismail said with the current production of 8,000 motorcycles per month, Modenas has penetrated markets in Greece, Iran, Turkey, Singapore dan Mongolia.
“Modenas is now planning to further expand to Indonesia, Cambodia, Laos, Vietnam and Myanmar, besides Papua New Guinea,” he told Bernama after welcoming three Modenas bikers who completed the 30-day Bikers Cover Magazine (BCM) Adventure Borneo Crossing Road Tour 2012 here.
He said with new models including MR1, GT128 and the latest, ACE115, Modenas is confident of meeting consumers’ demand, especially the moped enthusiasts.
Modenas, which has its own assembly plant in Gurun, Kedah, is expected to produce some 120,000 motorcycles annually in three years’ time, compared with 70,000 units at present, he said.
Meanwhile, Abdul Halim said he is confident the MR1 model is able to attract interest locally as its price is more competitive, at below RM3,000, compared with other motorcycles in its category.
He said the MR1, fully developed by local engineers, is the company’s best-selling model currently.
“Following the success of MR1 (Motosikal Rakyat 1), we are confident of producing many more models because we uphold the principle of ‘do it for the rakyat’,” he added.